MasWorth is proud to announce a milestone achievement in its journey of offering premium olive oils to consumers in the UK. The company’s extra virgin olive oil has now been certified for its high levels of polyphenols, marking it as a recognised health-claim olive oil under strict European standards. This certification highlights both the superior quality of the oil and its proven benefits for well-being.

Polyphenols are powerful antioxidants that occur naturally in olives. Scientific studies have shown that these compounds contribute to the protection of blood lipids from oxidative stress, which is a key factor in maintaining heart health. To receive certification, an olive oil must meet strict thresholds of polyphenol content, and MasWorth is delighted to share that its oil surpasses these requirements.

The certification represents not only a breakthrough for MasWorth but also for consumers who are increasingly looking for foods that combine flavour with scientifically backed health benefits. For years, olive oil has been celebrated as part of the Mediterranean diet, but this recognition takes the conversation a step further by providing official validation of its role in supporting a healthy lifestyle.

A spokesperson for MasWorth commented, “This is an incredibly proud moment for us. Achieving certification for our olive oil with polyphenols is not just about recognition; it is about giving our customers confidence that they are choosing an oil that is as beneficial to health as it is enjoyable to taste. At MasWorth, we believe in offering products that are honest, authentic, and rooted in both tradition and science.”

MasWorth has worked tirelessly to build a brand that consumers can trust. From sourcing olives grown in the best conditions to following traditional cold pressing techniques, the company ensures every bottle reflects quality and care. This new recognition reinforces its reputation for excellence and shows its commitment to delivering more than just an ingredient, but a product with meaningful value.

The certified olive oil with polyphenols has a distinctive taste that sets it apart. The freshness, peppery kick, and fruity notes are all characteristic of oils made from early harvested olives, which naturally contain higher levels of beneficial compounds. This robust flavour profile appeals not only to health-conscious consumers but also to those who appreciate fine culinary experiences.

MasWorth sees this development as part of a wider shift in the UK towards mindful food choices. More people are reading labels, learning about nutrients, and prioritising foods that enhance their wellbeing. By offering a certified health-claim olive oil, the company is supporting this movement and providing clarity in a market where many products make unverified claims.

The recognition also highlights MasWorth’s dedication to transparency. The company is proud to present evidence-backed benefits, ensuring that its customers are informed and empowered when making decisions about the food they bring into their homes. Certification means that the oil is not just marketed as healthy, but scientifically validated.

MasWorth’s approach goes beyond the bottle. The company has always been passionate about sustainability, authenticity, and respect for the traditions of olive growing. These values underpin every stage of production, ensuring that the oil represents not only superior health benefits but also ethical and responsible practices.

For UK consumers, this achievement offers a chance to enjoy olive oil in a new way. The oil can be used in everyday cooking, drizzled over fresh dishes, or enjoyed simply with bread, all while knowing that each drop is contributing to better health. It transforms a familiar ingredient into something even more valuable and reassuring.

This certification is also a testament to the close collaboration MasWorth maintains with farmers and producers. By working with those who understand the importance of harvesting olives at the right time and preserving their natural goodness, the company has ensured that its oil reaches the highest possible standard.

The recognition of its olive oil with polyphenols cements MasWorth’s role as a leader in the premium olive oil market in the UK. It is more than a product launch; it is a statement of intent to continue raising standards, educating consumers, and showcasing the full potential of extra virgin olive oil.

Looking ahead, MasWorth plans to continue expanding its range while keeping health, authenticity, and sustainability at the core of its work. This breakthrough serves as inspiration for the company to keep innovating while staying true to its philosophy of offering only the very best.

With this certification, MasWorth celebrates a new chapter in its story. The company invites customers, chefs, and food enthusiasts to share in this achievement and experience the unique qualities of its olive oil with polyphenols. It is more than just a culinary ingredient; it is a trusted companion for both health and flavour.

About Us

At MasWorth, we believe that what we eat forms the foundation of our health and well-being. As a family-led business, we are dedicated to offering ultra-premium extra virgin olive oils that balance exquisite Mediterranean flavour with scientifically proven benefits. Our oils belong to a special health-claim category—certified high-polyphenol—and are produced from early-harvest, hand-picked olives, cold-pressed within hours to preserve freshness and nutritional power.

Our November Polyphenols Organic Olive Oil, certified by both BIOHELLAS and the Soil Association, boasts polyphenol levels exceeding 1,000 mg/kg, while our MasWorth Family Groves Extra Virgin Olive Oil delivers around 700 mg/kg—both independently lab-tested and EU-recognised. We bottle only the latest harvest, carefully filtered and stored to maintain purity, flavour, and health properties.

Cultivated in a unique microclimate renowned for producing world-class olive oils, our limited-production offerings are internationally awarded for quality and taste. Every bottle tells the story of tradition, sustainability, and scientific rigour. At MasWorth, your trust drives our passion for crafting olive oils that are as good for your table as they are for your well-being. Visit https://www.masworth.co.uk.