Beginners Guide To Content Marketing
Is Content only written/ text matter ?
Let us begin by clearing the common notion that Content is only text matter. Content could be anything pictures , captions , videos , slides created by merging pictures and adding music to it , something that enables you to convey your brands story online. The process of content creation is a creative job , with immense scope for trial/ error as well as experimentation. So if you’re good with the camera take pictures post them , add a tagline or caption and you have content on the roll. If you are better with video footages then take small videos and share them on varied social media platforms. You have total control over what goes live , you can edit your videos add a personal touch and then upload them. Start with what you are comfortable with , be confident and go ahead.

Where do I begin Content Marketing from ?
Start content marketing with a small WIN. What do I mean by small win ? Begin with something that is already backed up with money, resources then go and add content to it. This is a better option then starting right from a scratch. For example an existing event , add content to it and begin.This is a quick and cheap way to show that content marketing is a success.

Go to the event and take photos , add music make a slide show, take interviews of people at the event, if it’s a new sandwich take customer reviews in video format.